Traditional layout Discovery layout
  •  Regimented intimidating rows
  • Tempting first impression
  • Customer journey is short and functional
  • Customer journey is varied and interesting
  • Straight rows offer no enticement
  • Curves create browsing spaces and draw people forward
  • Compressed collection Rectangular tables, no encouragement to explore
  • Open and inviting layout - no dead ends or corridors
  • Books are hidden and appeal only to the 25% purposive users rather than engaging the 75% impulsive
  • Integrate shelving & social areas so books are in the eyeline easy to find wherever you sit; no matter how your mind works
  • Traditional desks reinforce formal impression
  • Curved desks are less formal than a classroom
  • Problem of noise in the open desk area as people speak louder to be heard over neighbors
  • Noise is reduced as desks are split up plus bookcases absorb sound
  • No differentiation – everything is uniform
  • Easy to zone for different ages/activities
  • Open social areas are busy while shelving areas are empty and dead
  • Every part of the space gets visited and used